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TripleTree to Moderate Session on SaaS at SEVC 2008
Conference features early stage and later stage investment opportunities
February 27-28, 2008 | Tysons Corner, VA

TripleTree has been invited to moderate the "Software as a Service: A New Paradigm Emerges" session at the Southeast Venture Conference 2008 on February 27th in Tysons Corner, VA. The panel includes:

  • Jim Steele, President - Salesforce.com
  • Rick Rudman, CEO - Vocus
  • Scot Wingo, President & CEO - Channel Advisor
  • Laura Lederman, Principal - William Blair

TripleTree has been at the forefront of the Software as a Service (SaaS) evolution. The firm's 2004 industry research report "Software as a Service: Changing the Paradigm in the Software Industry" offered what came to be recognized as highly relevant perspectives that corroborated the industry-wide adoption of a model that would ultimately change and redefine the delivery and sale of software. By popular demand, TripleTree authored and released a second report on SaaS, "Software as a Service Update: Spurring Innovation, Enhancing Business Values and Enabling Business Processes" which captured the macroeconomic events forcing change and SaaS's disruptive impact on the industry.

An annual event, the Southeast Venture Conference 2008 will feature over 35 speakers headlined by Craigslist founder Craig Newmark, a networking opportunity with over $50 billion in investment capital, and 40 high-growth presenting companies February 27-28 at the Ritz Carlton in Tysons Corner, VA.

As a sponsor of this event, friends of TripleTree are encouraged to attend and will receive $150 off of the registration fee. For more information and registration, please go to: http://www.seventure.org. Enter "tree150" in the VIP code to apply the discount.

TripleTree, LLC is a research-based investment bank serving growth companies, investors and global acquirers.  TripleTree conducts proprietary research that guides our work in M&A, growth capital and financial advisory services.  Our value-based approach benefits technology-enabled businesses in sectors where delivery models are converging technology and services, and all sectors where CEO’s and investors are in search of creative ways to disrupt markets and unleash value.

TripleTree’s unique personality is shaped by the experience of our principals who as former business builders and transaction professionals create strategic outcomes that maximize value for our clients. The firm is located in Minneapolis.

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