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Web 2.0 and CRM Webcast February 21, 2008
Where collaborative technologies impact customer relationship management strategies
February, 2008 | Minneapolis, MN

The growth of collaboration and Web 2.0 has become significant. As knowledge workers seek others who share their energy and vision for a given topic, collaboration tools are blurring the lines between organizations, departments, functions, and roles. To better understand these complexities and the challenges ahead, TripleTree will host a live one-hour webcast with a panel of industry experts to address these issues and much more.

  • Web 2.0 and CRM - Where Collaborative Technologies Impact Customer Relationship Management Strategies
    February 21, 2008
    11:30 am CT | 12:30 pm ET
    Collaboration solutions are of growing importance to users in SMB and large organizations.  Community-driven content, enterprise-supported blogs, streamlined document management and interactive customer service tools represent a few SaaS solutions that are opening new channels for organizations to improve the customer experience. On demand models are enabling these technologies to more easily integrate with other applications and infrastructure, and securely opening enterprise communication channels to a more consumer-friendly medium.  Join us to learn how a few innovative solutions are poised to alter the growth trajectory of the CRM and business applications sector both in terms revenue and user adoption.
    Panelists:
    - Coleman Kane, CEO - Printable
    - Janine Popick, CEO - VerticalResponse
    - Sean Poulley, Vice President, Online Collaboration Services - IBM

To register, go to: https://www1.gotomeeting.com/register/599374921

Spotlight Report:
Sales, Marketing and Service Convergence - How SaaS Ecosystems and Collaboration Tools are Redefining CRM
As innovative and unique delivery models emerge, "Sales, Marketing and Service Convergence" examines how the Software as a Service (SaaS) delivery model is a catalyst for the next generation of Customer Relationship Management (CRM).   As the micro-disciplines of CRM link with Web 2.0 tools (specifically collaboration solutions), TripleTree believes Business Relationship Management could become a more meaningful description of the technologies and processes that mesh to frame the customer experience. 
To request a copy of this report, please click here.

TripleTree, LLC is a research-based investment bank serving growth companies, investors and global acquirers.  TripleTree conducts proprietary research that guides our work in M&A, growth capital and financial advisory services.  Our value-based approach benefits technology-enabled businesses in sectors where delivery models are converging technology and services, and all sectors where CEO’s and investors are in search of creative ways to disrupt markets and unleash value.

TripleTree’s unique personality is shaped by the experience of our principals who as former business builders and transaction professionals create strategic outcomes that maximize value for our clients. The firm is located in Minneapolis.

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